Business Decisions- "Edem is the best artiste I have ever worked with" - Hammer

Ghanaian producer, Hammer of The Last Two, born Edward Nana Poku Osei has stated that signing Rapper Edem onto his label was a very good business decision he’s not regretted.

Hammer, who signed Edem for some five years in the early years of the latter’s trade, told Kasapa FM he made decent returns on the investment two years into the contract.

“Edem made money for me so fast within two and half years instead of five years after signing him on. He was the best artiste I have ever worked with”.

“Edem is one of the most underrated artistes in this country but he is versatile, he has shown musicianship. Apart from just being a rapper, he sings as well. He is talented in music and more than the average artist but the industry is not showing him the love he deserves.”

“When I started grooming Edem, a lot of people were against it because his ‘Ewe’ rap was new and a lot of people predicted that he wouldn’t go far with it but I stood still to help nurture him to get the breakthrough with his style of music.

“Edem is a strong man because after I left him to start the journey on his own, he exceeded my expectations which am proud of him. He gets more love outside the country than in Ghana.”

Music 3:19 pm